All the latest news & announcements
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WeatherBug Taps AI to Put Hyperlocal Air Quality Updates in Palm of Hand
New technology uses artificial intelligence and machine learning to give people smarter air quality insights for better health, wellness, and productivity.
GroundTruth Appoints New CEO Sunil Kumar
Global Technology Pioneer Solidifies Executive Bench Following Continued Growth and Innovation.
GroundTruth adds ‘pay per SKU’ model to its performance location products
Last year, location […]
GroundTruth Announces Suite of Performance-Based Pricing Models, Including Offline Sales for CPG Brands
The new suite of solutions brings better accountability and insight into the role location-based marketing can play into a brand’s bottom line.
Honda and Amplifi team up with GroundTruth and Rippll to drive people into dealerships with UK’s first third-party verified Cost Per Visit model
GroundTruth, the leading global technology platform driving offline visits and sales by leveraging location as the source of intent, announced today it is bringing the groundbreaking 3rd party verified pay-for-performance model that drives offline visits, Cost Per Visit (CPV), to the UK.
8 Companies Offering Employee Appreciation Day Initiatives
Employee Appreciatio […]
To fight fraud, identify a combination of signals that can’t be faked
Digital advertisers […]
GroundTruth Takes on Cost-Per-Visit ROI with New Platform
Every business that […]
GroundTruth Launches Ads Manager, First End-to-End Self-Service Platform for Location Targeting
Companies of all sizes can now tap into advanced location data and targeting trusted by world’s largest brands and agencies, including 7 out of the Top 10 Fortune 100 companies
GroundTruth Wins Local Visionary Award with Cost Per Visit
GroundTruth’s Cost P […]
GroundTruth Appoints New CMO Eric Hadley and SVP of Sales Jeff Hackett
NEW YORK, January 4, […]
GroundTruth Brings In Microsoft Vet Eric Hadley As CMO And Ex-comScore Exec Jeff Hackett As SVP Of Sales
Hadley is succeeding former Ground Truth CMO Monica Ho as the company continues its search for a new CEO.